With the holiday season approaching many are wondering what to expect for seasonal shopping. Recently the National Retail Federation forecasted that holiday sales are expected to increase 3.6 to 5.2 percent in November and December — nearly $755 billion plus dollars more than the same period last year.
“We know this holiday season will be unlike any other, and retailers have planned ahead by investing billions of dollars to ensure the health and safety of their employees and customers,” National Retail Federation President and CEO Matthew Shay said. “Consumers have shown they are excited about the holidays and are willing to spend on gifts that lift the spirits of family and friends after such a challenging year.”
NRF says they expect that online and other out of sore sales will increase by between 20-30% (approximately $200 to $220 billion) from last year. To learn more about NRF’s holiday forecast click here.
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