line icon Versatile Team

Meet the
Versatile team

Versatile Credit created the first consumer financing technology over 20 years ago and is dedicated to continuing its leadership into tomorrow and beyond. Meet the experts that drive innovation in optimized credit for enterprise merchants, lenders, and emerging verticals.

Ed O’Donnell

Chief Executive Officer

Ed drives Versatile’s mission with a bold vision and deep industry perspective. His leadership bridges innovation and experience to deliver smarter credit solutions, aligns technology with strategic goals, and builds lasting relationships that strengthen the connection between merchants, lenders, and the consumers they serve.

Vicki Turjan

President and Chief Operating Officer

Vicki brings decades of credit expertise and strategic insight to Versatile. Her leadership centers on building trusted relationships, refining credit strategies, and delivering innovations that elevate financing for both lenders and merchants, helping partners unlock value and grow with confidence in an evolving credit landscape.

Max Rieck

Chief Financial Officer

Max leads Versatile’s financial strategy, bringing a sharp operational focus honed by years in fintech. His experience scaling high-growth companies and aligning finance with innovation ensures efficient, future-ready operations. At Versatile, he equips the business to grow and adapt, delivering lasting value to our customers and partners.

Joe Sharp

Chief Technology Officer

Joe leads Versatile’s technology strategy, developing and delivering innovative solutions that strengthen the company’s value to lenders and merchants. His leadership sets the focus to strategically expand the platform and its ecosystem, enabling entry into new verticals and a broader market reach in consumer financing.

Alec Okopal

Chief Product Officer

Alec leads product strategy at Versatile with a blend of technical depth and market understanding. His work turns complex challenges into intuitive solutions that streamline credit access, enhance performance, and equip merchants and lenders with the tools to operate more intelligently and effectively.

Scott Friss

VP, Business Development

Scott draws on extensive experience leading business development across top-tier lending institutions. At Versatile, he cultivates meaningful relationships and aligns market needs with technology, helping partners navigate credit strategy, accelerate growth, and expand their reach in an evolving, competitive environment.

Bill Kratzer

VP, Engineering

Bill brings over 25 years of software industry expertise in designing and delivering large-scale, reliable systems, combined with a deep understanding of Versatile’s systems and vision. His leadership drives engineering innovation, building the scalable infrastructure for real-time credit optimization and reliable, future-ready solutions that empower Versatile’s partners.

Brad Steiner

EVP, Strategic Partnerships

Brad leads strategic partnerships that drive credit program success from implementation to long-term growth. With deep experience in channel strategy, platform deployment, and partner enablement, he helps merchants and lenders deploy impactful credit strategies that deliver results. His work strengthens relationships and ensures that every credit strategy is built to perform.